Pay less for the brands you love. Love the Sales is an award-winning company that makes shopping the sales easy. Partnered with over 850 of the biggest retailers worldwide, Love the Sales scours the web for the best offers for you, your wardrobe and your home. Transforming smart shopping, Love the Sales utilise AI and the latest technology to make for accessible sale shopping. Love the Sales also alert you as soon as your favourite brands and full price items go on sale.
I was tasked with curating concise copy for brand landing pages. Using SEO practises, the copy had to be both creative and informative. I started with keyword research, identifying words or phrases that could boost the page's Google ranking. After tracking the performance of pages with my copy, it was evident that there was an improvement across the volume of keywords, impressions, traffic, click-through rate and Google ranking. Copy appears on the ecom section of the website.